Surviving the Unthinkable: How Brad's Business Defied Destruction - Twice with Brad Williams

Many factors can contribute to burnout in allied health professionals that are outside our control, including changes by Government or insurance companies. In this episode, Jo is joined by Brad Williams, an Occupational Therapist who has experienced this twice. Brad shares his experience about how his practice has defied the odds and thrived through two difficult periods and protective measures he has put in place to protect his relationships and his health.

In this episode, Jo and Brad discuss:

• Brad’s experience with burnout
• The importance of being able to adapt quickly when decisions are made by others that impact your business
• The Impact of a policy change that has had a massive impact on his industry and his business
• The personal costs he has experienced as a practice owner
• The extra-circular activities and other measures Brad has put in place to protect his health, energy and relationships 
• The power of creating an organisation chart and detailing all the hats and roles that you wear as the owner of an allied health practice
• How Brad turned Covid into an opportunity for refinement in his business, and 
• How he helps his team members adopt a similar positive, proactive and forward thinking mindset.

About Brad: Brad Williams is a CEO and wearer of many hats. He is the founder and CEO of Williams OT. He moved around a lot as a kid and didn’t grow up soon enough during school (maybe he still hasn’t). After ten years as a baker and pastry chef, he jumped into Uni and completed a bachelor’s degree in OT. Here, he was introduced to driving and has not looked back. After several years of working in a public hospital, he broke the shackles and started Williams OT in 2011. He developed an award-winning service, Williams Occupational Therapy, that has the clients at the heart of everything. A proud family man, Brad is a qualified OT Driver Assessor and Rehab practitioner with additional qualifications in Heavy Vehicle and Motorbike assessments and is a qualified Motor Driving Instructor. Along with continuing to help clients and run Williams OT, Brad is a creator of the Drive-Able Podcast, a board member of the road safety initiative, The Get Home Safe Foundation, and he is an invited representative on the National OT Australia Driver Task Force

You can connect with Brad via his website at https://www.williamsot.com. 

Thanks to our podcast sponsor, Practice Conquest! 

Resources mentioned in this episode:

• Future Proofing Health Professional Facebook group 

 If you know you need more support, please visit my website at https://jomuirhead.com